Italy's antitrust authority said Meta may have violated European Union competition rules by integrating its Meta AI assistant into WhatsApp without user consent.

The Italian Competition Authority (AGCM) recently launched an antitrust investigation into Meta AI's integration within WhatsApp. In March 2025, Meta began pre-installing its AI chatbot in

Italy's antitrust authority, AKA the body the looks into monopoly abuses by companies, has reportedly launched an investigation into Meta. According to Reuters, the Italian authority is considering, "allegations the company abused its dominant position by installing its artificial intelligence tool on messaging service WhatsApp.