Chinese travelers aren’t finding out-of-the-way locations by chance. They are all followers of Xiaohongshu (Little Red Book), China’s answer to Instagram, which has also become their travel bible.

Xiaohongshu originally launched back in 2013, and it hits a lot of the right notes for creators looking for a TikTok alternative: it has a layout that’s similar to Pinterest’s; it is typically ...

Having a prominent presence on both Instagram and Xiaohongshu, Hong Kong actress Grace Chan said it always starts with the language. In today’s fast-paced digital landscape, ...

Wanting to pay the kindness forward, the tourist offered to treat nearby Malaysian friends to a meal or transfer them the ...

Chinese travelers aren’t finding out-of-the-way locations by chance. They are all followers of Xiaohongshu (Little Red Book), China’s answer to Instagram, which has also become their travel bible.

Chinese travelers aren’t finding out-of-the-way locations by chance. They are all followers of Xiaohongshu (Little Red Book), China’s answer to Instagram.