A personal fragrance line rooted in memory, emotion, and identity, offering affordable scents with varying longevity.

Actor Rashmika Mandanna turns entrepreneur with fragrance brand Dear Diary, which draws inspiration from her childhood ...

The brand is being developed and scaled in partnership with The PCA Companies, a global brand acceleration firm that has ...

Inspired by her popular digital series of the same name, Dear Diary reflects Rashmika's deep belief in the power of fragrance to capture moments and emotions.

Actress Rashmika Mandanna, who recently impressed audiences with her role in Animal, has now ventured into the world of entrepreneurship. The actress launched her own perfume line, Dear Diary, calling ...

Indian actress Rashmika Mandanna has launched her own perfume brand, 'Dear Diary', marking her debut in the business world.