Life360, a popular family safety and tracking app, is getting deeper into the advertising and analytics platform business. On ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Open Intelligence is designed to help advertisers make sense of their data and use it in more ways, with a longer-term goal ...

AI-generated pages were recently found on domains hosted by Nvidia, NPR, Stanford University and even several US government ...

Retroactive reinforcement won’t be enough to ensure a fairer and more innovative ad market going forward. We need proactive ...

Honey, can you get the door? Our Symbiosys is here.” On Wednesday, DoorDash announced its acquisition of Symbiosys, a retail ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Marketing Cloud Next automates manual tasks and brings enhanced personalization to customers' communications with brands ...

Forget the well-worn narrative that digital media publishers are always on their back foot, says Liz Gough, Puck's newly ...

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2025 promises a proliferation of US state laws regulating the processing of children’s data, with new rules either already in ...

The Trade Desk is adding a new retail tool to its data marketplace toolkit – or a new element to its periodic table, if you ...