Meta has begun rolling out a new monetization strategy on WhatsApp. For the first time, the app (WhatsApp) will show ads and offer paid ...

Meta Platforms said it’s introducing paid advertising to WhatsApp, in a move that could expand its revenue streams.

The Press Information Bureau (PIB) has clarified that a circulating WhatsApp message purporting to be the preliminary ...

The major changes are focused on WhatsApp Channels and Status. For the first time, Channel owners will have the option to ...

Will Cathcart, head of Meta's subsidiary, announced the launch of WhatsApp channels with subscriptions and advertising. He ...

In a major reversal of a decade-old promise, Meta is introducing ads and paid subscriptions to WhatsApp, signaling a new ...

The social media giant is also introducing channel subscriptions and promotions to boost revenue while preserving privacy.

Meta Platforms Inc. will begin showing ads inside of its WhatsApp messaging service, opening a new potential revenue stream while the company invests heavily in artificial intelligence and other ...

TikTok is rolling out a new set of AI-powered advertising tools that enable marketers to turn text prompts or still images ...

In this video from the Skift Data + AI Summit, Zartico's Nicole Brownell, chief operating officer, and Jay Kinghorn, co-founder and chief innovation officer, joined SkiftX Content Director Alison ...

As travel recovery stalls in terms of U.S. inbound tourism, the new Brand USA campaign aims to reignite global enthusiasm for ...

The ads will appear in WhatsApp’s “Updates” tab, a section of the app that’s separate from a user’s inbox and private conversations ...