Hailey Bieber just sold Rhode to E.L.F. Beauty for $1 billion, and reps say it has nothing to do with Justin’s $31M Scooter ...

Hailey Bieber sells Rhode lifestyle brand to Elf Beauty in $1 billion deal. Bieber founded Rhode in 2022, and will serve as chief creative officer once the ...

When Elf Beauty acquired Hailey Bieber’s Rhode for $1bn last week, it wasn’t just another celebrity beauty deal. This acquisition represents a fundamental shift in how female entrepreneurs are ...