Google announced today the launch of Veo 3, Google’s state-of-the-art video generation model that enables people to bring their creative vision to life through a mesmerising combination of visuals and ...

In today’s deeply connected world, we are no longer passive observers; we are communities bound by purpose, and we each carry the potential to be catalysts for meaningful, lasting change. Over 5 ...

Precision Football is a cutting-edge facility that is set to become the home of football in the region. As well as providing the best artificial pitches for people to play on, either competitively or ...

Always has launched a new campaign to spotlight a common but often unspoken challenge faced by women during their periods- the inability to sleep comfortably through the night. Built on the insight ...

Meet the Hassoun brothers, the creators behind Palestine Drinks, which soared to sell out a million cans within a mere week. In an exclusive interview, Communicate spoke to Mohamed Kiswani, ...

The world of influencer marketing is experiencing a fascinating transformation with the rise of virtual influencers. These computer-generated characters, presented as real individuals, are quickly ...

Digital audio’s strong targeting capabilities, expansive reach, and intimate nature mean it can absolutely support both upper and lower funnel marketing goals, including: Brand lift – Nielsen Media ...

Publicis Groupe Middle East appointed you as Head of Sport and Commercial Investment MENA. In this newly created role, you will lead the Groupe’s commercial investment and sports marketing initiatives ...

Over the past decade, the media landscape has seen continuous transformation, marked by dynamic shifts in trends and technologies. The rise of streaming services and digital platforms has reshaped ...

Today, Amazon Ads in the Middle East, North Africa and Turkey unveiled Twitch Creator Sponsorships, a new set of sponsorship solutions that makes it easy for brands to collaborate with streamers and ...

. The trends signify a major shift in brand-consumer connections and is backed by extensive attitudinal and behavioural data. At a glance: Brands go woke and definitely not broke The puzzle of slowing ...

Adidas’s I’m Possible campaign has been encouraging sportspersons across the region irrespective of their gender, religion, and even professional backgrounds to participate in making the impossible ...