The brand's latest campaign features a trio of video skits aimed at cutting through the noise of conflicting health ...

How brands are experimenting with OOH by creating immersive poolside movies, kebabs as billboards and a giant sea band-aid.

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Google stops charging agencies 2.5% DST fee Industry applauds the move while it waits for other tech giants to follow suit.

Havas president Louise Simkin on why she believes clients need to bring forward real data and how agencies need to use it ...

The awareness campaign leverages OOH, Google Maps and social media to take visitors on a journey through Toronto's hidden histories.

As the advertising industry grapples with growing complexity and rising expectations, Canada's top programmatic minds are shifting the narrative and evolving from automation to amplification – ...

Rogers Q2 media segment revenue up 10% YoY The increase was attributed to higher sports-related revenues and the addition of HGTV and Food Network.

2025 Media Innovation Awards shortlist jury announced Meet the industry experts who will help narrow down entries to the best of the best.

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Shoppers Drug Mart expands media mix with Spotify ad buy The brand is ramping up its digital audio experimentation in response to evolving consumer media habits.